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The LensKart Franchise in India offers opportunities for individuals to establish a business in the eyewear industry. The Lenskart eyewear business is growing at a faster rate in India, and the company owns eyewear such as eyeglasses, contact lenses, and sunglasses.
It has more than a thousand locations and provides franchise opportunities. The growth in India’s eyewear industry is exponential, the market was estimated around Rs. 8,400 crores in 2016 and is projected to grow to Rs. 12,600 crores. Lenskart’s net worth is INR 600 crore, with numerous stores in different cities and over 900 employees.
The company aims to provide eyewear of high-quality at affordable prices to the Indians. With extensive social media campaigns, Lenskart has now reached its current reputation in the competitive E-Commerce world. This E-Commerce business is rising to heights with its proven aim for the perfection of up to point three decimals.
Why Invest in LensKart?
Before you invest in any company even to be a franchise, you must understand the unique selling point. Here, LensKart has its creativity in that area, and they have been using it in solving the problems and the business execution. They had started 3D testing for frames and glasses, which other such brands failed to bring up before LensKart did.
The buyers also get attracted to entering power after browsing through a wide range of stylish glasses. The idea seems to be blending the vision and style. The company respects segregation and gives a detailed division according to several aspects like gender, color preference, size, and usage, making it more interesting to browse. The website also discusses the major components like lens coating and face structure for better selection.
Reasons to Choose Lenskart Franchise
In the optical industry, Lenskart is a trustworthy name. The entrepreneurs can make 35 percent of net sales with a break-even period of 9 to 12 months. The LensKart Franchise in India is given an initial brand activation through the local media. They come with personnel recruitment and training modules. The experts offer branding support to the franchisees.
Requirements to start a Lenskart Franchise in India
Area
The floor and carpet area should be nearly 300- 500 square feet including a room for measuring the power and making glasses. Small storage space and a billing desk should be enough.
Location availability
The entrepreneurs can start the Lenskart franchise in north, south, east, west, central, and union territories in India. In the north, the franchise is available in Delhi, Jammu and Kashmir, Uttaranchal, Punjab, Haryana, Uttar Pradesh, and Himachal Pradesh. In the south, it is available in Kerala, Andhra Pradesh, Tamil Nadu. Telangana and Karnataka.
In the east, the franchise is available in Assam, Mizoram, Arunachal Pradesh, Nagaland, Sikkim, Meghalaya, Tripura, Manipur, West Bengal, and Odisha. However, in the west, it is available in Maharashtra, Gujarat, Goa, and Rajasthan. In the central, it is available in Chhattisgarh, Bihar, Madhya Pradesh, and Jharkhand. It is available in the union territories in Andaman and Nicobar, Chandigarh, Daman and Diu, Pondicherry, and Lakshadweep.
The entrepreneurs from all these areas can start a LensKart Franchise in India. The specified term period for the contract of the franchise is five years, and you can renew it after the completion of the previous agreement. Business training provides all aspects of conducting a franchise. The manual operation and the expert guidance from the head office are available at the time of opening. Their expertise in perfection is gained by using German tools and machinery to provide smoothness and optical correction in the lenses.
Skills required
The franchisee owner should possess entrepreneurial ability, be knowledgeable and offer the utmost dedication to their company. An optical store has no part-time business, it should operate on full-time basis. There are no specific medical standards, but it is required that a certified ophthalmologist should be available for home eye screening and prescription glass and contact lenses.
Staff requirements
At least two to four people would be enough to manage the store. If they go for home eye checkup or Lenskart checkup, the team of employees must include opticians.
Eligibility for LensKart Franchise in India
The entrepreneurs should possess entrepreneurial skills, have investment capacity, and excellent educational background to become eligible for Lenskart Franchise. Lenskart outlets are set-up in nearby neighborhood clinics, optical stores, the marketplace, airports, and the main road. The applicants have to invest 25 lakhs to 30 lakhs rupees and 2 lakhs rupees of branding fees. The return on investment comes around 30 percent per year per outlet.
Enrolment for LensKart Franchise
The interested applicants can enroll for the LensKart Franchise by following five steps. The first step is to visit the official website of Lenskart. The second step is the franchise registration. On the homepage of the Lenskart portal, the applicants can see “Franchise,” and they have to click on it to register for the franchise. Further, the application form needs to be filled. On the screen, an application form will open up, and the applicants will have to fill the details to apply for starting a Lenskart franchise.
The fourth step is completing the details. The application form of the franchise will ask for more information, such as the name of the applicant, address, email id, phone number, property details, and business experience. The fifth step is applying after completing the details. The applicants will have to click on the submit button to register successfully for enrollment of starting a franchise.
Benefits of owning a LensKart Franchise in India
Facilities
Lenskart offers a series of discounts and offers, which can be easily seen by clicking on the option offers. Frames and lenses are diversified and well-managed; the one which suits the best can be seen and ordered. Lenskart has the option to try at home; they send an eyewear specialist who helps decide the best eyewear. It also has stores in various cities all across India, different frames can even be tried on in such stores, and one can select the one which suits them best, online payment is much cheaper than on local stores.
How much does it cost to start a LensKart Franchise in India?
The investment cost will be roughly 30-35 lakhs. The property where the store would be situated will cost about 10-15 lakhs, based entirely on where the outlet is situated. Depending on the various states the price can varies but the average amount is given.
Now the land will cost between 10- 20 thousand a month depending on the place if taken on loan. The electricity costs will be in excess of 3- 5 thousand a month. The decorations and furnishings can hit 20- 25 thousand.
Conclusion
In the eyewear industry, the prices are high, and the styles are limited. The Lenskart business is breaking this norm, and for this reason, the company is growing exponentially. The company offers affordable products, and these products provide excellent value for money.
It has used various strategies such as free eye tests, zero error lens, and global standard store experience to grow its customer base. It offers excellent support to its partners by providing many resources for setting up, designing, and managing the LensKart Franchise in India.
In addition to this, there is no change in margins and no deadstock, and the business offers marketing support. The features provided by Lenskart makes it a famous brand for the entrepreneurs to start a franchise.